Bush-Cheney '04, Inc.

"Tell the Truth" web video April 23, 2004.
 
 
 

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 John Kerry: So I’m going to try and change the discussion and just tell the truth to the American people.  I never ran one negative advertisement against my opponents in the primaries.  And I haven’t run negative advertisements yet.

Graphic: September 3, 2003: John Kerry releases his first advertisement… an attack against the President.

[Analysis based on CMAG data]

57% of John Kerry’s Ads have directly attacked the President…

[John Kerry’s ads pop up on screen.]

More than 73% of all of John Kerry’s Ad budget has been dedicated to negative attacks…
                  
John Kerry has spent over $17 million on negative Ads….

John Kerry’s 21 Negative Advertisements have run more than 28,285 times…

More than 28,285 times…

John Kerry:  tell the truth to the American people.
                 
tell the truth to the American people.
                  
tell the truth to the American people.
                  
And I haven’t run negative advertisements yet.
                  
My advertisements in this race are positive.

Graphic: Paid for by Bush-Cheney '04, Inc.

  
Notes and Observations: A rapid turnaround, this web video included a clip from Kerry's speech the same day to the ASNE.