Bush-Cheney '04, Inc.

30-second ad released Aug. 13, 2004 to run "on national cable during Olympic and sports programming and on a health club TV network in more than 250 fitness centers nationwide during the last two weeks of August."  

President Bush: I'm George W. Bush and I approve this message. 

Voice Over: In 1972...there were 40 democracies in the world.

Freedom is spreading throughout the world like a sunrise.
And this Olympics... there will be two more free nations…
And two fewer terrorist regimes.
With strength, resolve and courage, democracy will triumph over terror.
And, hope will defeat hatred. 

Graphic:President Bush.  Moving America Forward.


On the Screen
Notes and Observations:  The U.S. Olympic Committee, which stands watch against any politicization of the Olympics, sent a letter  to the Bush campaign on Aug. 25, 2004 asking that it stop running this ad.  However, the campaign said the ad was acceptable free speech and it would continue to run it through the end of the Olympics.