Dean for America

"Health Care"
30-second TV spot run in NH starting Aug. 20, 2003.

Also run in selected markets in AZ, NM, OK, SC and WA starting Aug. 26, 2003.

Trippi, McMahon & Squier 

Male Narrator [Music]: There are more than 9 million children in America without any health insurance.  Most from working families. 

Washington politicians talk about the problem, but a governor named Howard Dean did something about it. 

And today every child in Vermont has access to quality health care.

Howard Dean: If we can do that in a small rural state and still balance the budget, we can do that for every American. 

Iím Howard Dean, and I approve this message, because itís time to take our country back.

On the Screen: The ad opens with a series of (six) shots of children while the narrator does voiceover.  Next are two shots of Dean interacting with small groups and a shot of Dean, a doctor with a stethoscope, a kid and a woman.  The close is a clip of Dean talking to the camera.

Notes and Observations: This ad marks a departure from the campaign's initial ads which featured just Dean talking to the camera.