Bush-Cheney '04, Inc. Advertising

Television

"No Limit" (announced Oct. 28, 2004)
"Whatever It Takes" (announced Oct. 27, 2004)
"The Choice" (announced Oct. 25, 2004)
"Wolves" (announced Oct. 22, 2004)
"Risk" (announced Oct. 18, 2004)
"Complicated Plan" (announced Oct. 12, 2004 to run on national cable and in select local markets)
"Your Doctor" (announced Oct. 12, 2004 to run on national cable and in select local markets)
"World View" (announced Oct. 10, 2004 to run on national cable)
"Nearly Two Million" (announced Oct. 8, 2004 to run on national cable)
"Valores Familiares" -en Español (announced Oct. 7, 2004 to run in select markets in CO, FL, NV, NM) ...also radio version
"Tort Reform" (announced Oct. 5, 2004 to run on national cable and in select local markets)
"Med Mal" (announced Oct. 5, 2004 to run on national cable and in select local markets and a state-specific version in Pennsylvania)
"Thinking Mom" (announced Oct. 4, 2004 to run on national cable and in select local markets)
"Clockwork" (announced Oct. 4, 2004 to run on national cable and in select local markets)
"Global Test" (announced Oct. 2, 2004 to run starting Oct. 4, 2004 on national cable and in select local markets)
"Mi Familia" -en Español
"Peace and Security" (announced Sept. 28, 2004 to run starting that afternoon on national cable and in select local markets)
"Searching" (announced Sept. 27, 2004 to run starting that afternoon on national cable and in select local markets)
"Plan Mas Trabajas" -en Español
"Windsurfing" (announced Sept. 22, 2004)
"War On Terror Agenda" (announced Sept. 20, 2004)
"Common Sense Vs. Higher Taxes" (announced Sept. 17, 2004)
"Healthcare: Practical Vs. Big Government" (announced Sept. 14, 2004)
"Medicare Hypocrisy" (announced Sept. 9, 2004)
"Agenda" (announced Sept. 2, 2004 to run starting Sept. 7, 2004 on national cable and in select local markets)
"Economic Agenda" (announced Sept. 2, 2004 to run starting Sept. 7, 2004 on national cable and in select local markets)
"Health Care Agenda" (announced Sept. 2, 2004 to run starting Sept. 7, 2004 on national cable and in select local markets)

PRE-CONVENTION
"Taxing Our Economy" (released Aug. 23, 2004)
"Kerry's Yucca" (Aug. 23, 2004 -- select markets in NV)
 "Intel" (released Aug. 13, 2004)
"Victory" (released Aug. 13, 2004)
"Solemn Duty" (released Aug. 11, 2004)
"Ownership" (released Aug. 9, 2004)
"Nuestro País, Nuestro Presidente" -en Español (released Aug. 5, 2004)
"Together" (released Aug. 3, 2004)
"Changing World" (released July 30, 2004)
"Family Priorities" (released July 15, 2004)
"Priorities" (released July 8, 2004)
"First Choice" (July 6, 2004 -- national cable and select local markets)
"Yakuza" (July 1, 2004 -- NM)
"Pessimism" (June 4, 2004 -- national cable)
"Patriot Act" (May 26, 2004 -- national cable and select local markets)
"Accountability"-en Español (May 13, 2004 -- AZ, FL, NV, NM) ...also radio version
"The Key to Success" (May 12, 2004 -- national cable and selected local affiliates)
"Weapons" (April 26, 2004)
"Doublespeak" (April 21, 2004)
"Troops-Fog Updated" (April 15, 2004)
"Wacky" (March 30, 2004)
"Differences" (March 25, 2004)
"21st Century" (March 25, 2004)
"Troops-Fog" (March 16, 2004 -- national cable)
"Troops" (March 16, 2004 -- WV)
"Forward" (March 12, 2004 -- national cable stations and selected local affiliates)
"100 Days" (March 12, 2004 -- national cable stations and selected local affiliates) ...also radio version
"Safer, Stronger" (March 4, 2004) ...also en Español
"Tested" (March 4, 2004)
"Lead" (March 4, 2004)

Radio
"Together" (announced Oct. 28, 2004 -- IA)
"Got Milk?" (announced Oct. 26, 2004 -- WI)
"New York City Mayors" (announced Oct. 26, 2004)
"Facts" (Sept. 28, 2004)
"Values" (Sept. 24, 2004 - African American, FL, MI, MN, NV, OH, PA, WI)
"Two Plans" (Sept. 17, 2004)
"Más Impuestos a Nuestra Economía" (Aug. 24, 2004 -- AZ, CO, FL, NV, NM)
"Clockwork" (Aug. 6, 2004)
"Very Busy Man" (July 15, 2004 - African American, OH, MI, MO, PA, WI; similar to "Havoc")
"Havoc" (July 12, 2004)
“Man from Massachusetts” (March 29, 2004)

Newspaper
"An Open Letter From Fellow Catholics To John Kerry On Faith & Reason" run in select mid-size papers in FL, IA, NH, WI and PA on Wednesday, October 20, 2004.
"Got Conservative Values?" newspaper advertisement run in West Virginia on Monday, July 12, 2004.
Full-page, black and white advertisement run in the Monday, April 26, 2004 main news sections of The Wheeling Intelligencer and The Wheeling News-Register (WV).

Internet
Fundraising Ads on the Fox News Channel site (Aug. 22, 2004)
"Take a Look" (May 12, 2004 -- webmercial)
"Tell the Truth" (April 23, 2004 -- web video)
"Unprincipled, Chapter 1"  (Feb, 12, 2004 -- "sent to six million Bush-Cheney e-campaign subscribers tonight.")

 

Bush-Cheney Media Director Mark McKinnon did an online chat on the campaign's website on Aug. 5, 2004 >.
 

Copyright © 2004  Eric M. Appleman/Democracy in Action.