Male Announcer:  George Bush touting his Medicare bill to the nation.

Bush:  I believe we have a moral responsibility to honor America's seniors.  Now seniors are getting immediate help…

Announcer:  The very next day Bush imposes the biggest Medicare premium increase in history--Bush's Medicare increase, 17 percent, the biggest ever.

The wrong direction for America. 

John Kerry: a plan to lower the cost of health care, and take America in a new direction. 

Kerry:  I’m John Kerry and I approve this message.