Kerry-Edwards 2004, Inc.

30-second ad annnounced Oct. 8, 2004.

[Music] Female Announcer: There are many reasons to be hopeful about America’s future. 

And one of them is that election day is coming so we can choose a new direction. 

Because under George Bush, we’ve lost 2.7 million manufacturing jobs. 

He’s supported tax breaks for companies that export jobs. 

Wages are down; cost of living is up. 

Middle class families are getting squeezed. 

Only Herbert Hoover had a worse record on jobs. 

 It’s time for a new direction.

John Kerry voiceover: I'm John Kerry and I approved this message.
On the screen:
Notes and Observations: